Passwords have been a point of frustration for people for a long time now. They have become increasingly more cumbersome and difficult to use, especially as the demand for unique complicated passwords has grown. And on top of that, by themselves, they are not even doing a very good job of keeping our accounts and data secure anymore.

Fingerprint trust

What’s possibly even more encouraging, especially for us here at Huifan Tech, is that consistently across the generations, fingerprint scanning is perceived as the most effective replacement for the password. Millennials perceived fingerprints as effective at a rate of 84 per cent, and seniors at a rate of 67 per cent, with Gen X’ers and baby boomers falling in the middle.

Already has study  that shows that frustration with passwords is experienced across the board, and that the marketing of alternatives, such as fingerprint biometrics, does not need to be specifically aimed at one particular market or age group. Whatever the audience, biometrics can be an appealing and attractive alternative to the much-unloved password.